At PureVita Store, we believe that premium skincare deserves premium protection—not just for your skin, but for your personal information as well. Our privacy practices are designed with the same clinical-grade precision and luxurious attention to detail that defines our entire product collection and customer experience.

1. Information We Collect

Personal Information

When you interact with our store, we may collect the following types of personal information:

  • Contact Details: Name, email address, shipping address, and phone number
  • Payment Information: Credit card details (processed securely through encrypted systems), PayPal account information
  • Order History: Products purchased, preferences, and skincare concerns
  • Account Information: Username, password, and saved preferences for faster checkout
  • Communication Records: Correspondence with our customer service team

Technical Information

  • Device Information: IP address, browser type, operating system
  • Usage Data: Pages visited, products viewed, time spent on site
  • Location Data: General geographic location for shipping and regulatory compliance

2. How We Use Your Information

We use your personal information with the same care we apply to selecting our premium skincare brands:

  • Order Fulfillment: To process and ship your clinical-grade formulations from EltaMD, NEOSTRATA, ELEMIS, and other premium brands
  • Customer Service: To provide personalized support for your skincare journey
  • Personalization: To recommend products matching your preferences (vegan, gluten-free, men’s skincare, etc.)
  • Security: To protect against fraud and unauthorized transactions
  • Communication: To send order updates, skincare tips, and exclusive offers (with your consent)
  • Improvement: To enhance your shopping experience and website functionality

3. Data Sharing and Disclosure

We treat your data with the same exclusivity we apply to our premium product selection:

  • Service Providers: We share minimal necessary information with shipping carriers and payment processors (PayPal, credit card companies)
  • Legal Compliance: We may disclose information when required by law or to protect our rights
  • Business Transfers: In the event of merger or acquisition, customer information may be transferred
  • Never Sold: We do not sell your personal information to third parties

4. International Data Transfers

As a global destination for skincare enthusiasts serving customers worldwide (excluding Asia and select remote areas), your data may be processed in different jurisdictions. We ensure all transfers comply with applicable data protection laws and maintain the same high standards of security regardless of location.

5. Data Storage and Security

We employ industry-leading security measures that mirror our commitment to skincare excellence:

  • Encryption: All sensitive data is encrypted using advanced security protocols
  • Limited Storage: Payment information is never stored on our servers
  • Secure Transmission: All data transmission occurs through encrypted channels
  • Regular Audits: Our security systems undergo continuous monitoring and improvement
  • Data Retention: We retain personal information only as long as necessary for business purposes or as required by law

6. Your Rights and Choices

You have control over your personal information, just as you have control over your skincare routine:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal information, subject to legal requirements
  • Opt-Out: Unsubscribe from marketing communications at any time
  • Data Portability: Request your data in a machine-readable format
  • Restriction: Limit how we use your personal information

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your shopping experience:

  • Essential Cookies: Required for site functionality and secure checkout
  • Analytical Cookies: Help us understand how customers interact with our site
  • Preference Cookies: Remember your settings and preferences
  • Marketing Cookies: Used with your consent to show relevant skincare recommendations

You can manage your cookie preferences through your browser settings. However, disabling essential cookies may affect site functionality.

8. Children’s Privacy

Our website and products are intended for adults interested in premium skincare. We do not knowingly collect personal information from children under 16. If you believe we have inadvertently collected such information, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Significant changes will be communicated through our website or directly to registered customers. We encourage you to review this policy periodically.

10. Contact Us

Our customer service team understands that premium skincare deserves premium support, including privacy protection. If you have any questions about this Privacy Policy or your personal information, we’re here to help.

Email: [email protected]

Address: 14285 Wycliff Way, Magalia, US 95954

We typically respond within 24 hours during business days.

Thank you for choosing PureVita Store – where clinical-grade skincare meets luxurious self-care experiences, supported by secure and transparent privacy practices.